As freelancers and content marketers, we understand how important it is to get your work published on reputable websites. That’s why we allow third parties like freelancers and agencies to publish articles on our blog.

Please review the following guidelines before submitting a request to be published.

By submitting a request, rand&rand assumes you have read and accepted these guidelines.

Our Arrangement with Writers

You must submit a topic or list of topics upon your request. Unfortunately, we do not have the time to generate topics for writers. We ask that you submit a topic or list of topics when you fill out our contact form. We will inform you if they are appropriate for rand-rand.com.

Any content you submit for publication will be published for free. rand&rand does not accept financial compensation to publish articles on its website.

You will be given attribution for your article or blog post. This includes your name and title, as well as a headshot. You must provide this information when you submit your piece. If you wish, you can simply submit your name or the name of your company.

rand&rand reserves the right to reject any content submitted for publication on rand-rand.com. We are not obligated to publish or continue publishing your content, regardless of any previous statements or arrangements.

rand&rand reserves the right to request revisions of content before it is published. We try to be as specific as possible in our revision requests. We will not publish content until revisions are made and we are satisfied with the final result.

Once your content is accepted, you relinquish control of that content to rand&rand. We reserve the right to edit and make changes to that content as we see fit before and after publication. We reserve the right to remove that content from our website at any time, and we provide no guarantee that your content will remain published indefinitely.

That said, we know how important it is for URLs to remain active, especially if they contain links to your website or a client’s website, or if you are linking to them from your own website.

We promise to do our best to maintain all content we publish on rand-rand.com in good faith.

If you wish us to remove your published content, please make a request via our email correspondence or the form on our website.

Linking Policy

If you wish to embed a link to your website in your article, that is allowed.

If you are publishing an article on our website as part of a backlinking strategy for a client, that is also allowed. However, in each case, we ask that you inform us about backlinks beforehand and designate the specific links you wish to embed.

If you do not inform us, your link may be removed and your submission may be rejected. Your link may also be removed and your article may be rejected if we deem your website or your client’s website to be inappropriate, disreputable, or malicious.

The following is our linking policy unless otherwise specified:

  • You may include one (1) link to your website in your article.

  • You may include one (1) link to a client’s website in your article.

  • You may include as many links as you wish to authoritative websites, within reason.

We ask that you only link to other websites as a means of supporting your arguments or to demonstrate sources of statistics, quotes, and any content taken directly from another source.

Arbitrary links embedded in keywords will be removed unless you specify that they are part of a backlinking strategy.

Links like these are appropriate:

  • “According to BizJournal, 55% of content marketers aren’t currently satisfied with their agency partnerships.”

  • “In a recent article in BizJournal, CEO Jim Bizworthy said, ‘Good content is hard to come by. If you find writers who produce good content regularly, keep them close.’”

Links like these are not appropriate:

  • “If you want to provide your customers with real value, you should consider creating an email newsletter exploring topics they care about.”

  • “Businesses now understand that the best types of content marketing are those that provide value for the reader.”

We will check every link embedded in your content to determine the authenticity and authority of the websites you are linking to.

We will reject any submission that includes links to disreputable websites, inappropriate websites, or websites that include malware, viruses, etc.

What We Are Interested in Publishing

We are most interested in publishing high-level thought leadership content about marketing strategy, B2B business trends, and trends in our target verticals. We target businesses like consultancies, IT firms, professional services firms, and enterprise software companies.

We are most receptive to the following types of content:

  • Industry trend analyses (e.g., “IT Consultancies Are Adopting Marketing Software at Accelerating Rates.”)

  • Articles about high-level marketing topics (e.g., “How to Re-Orient Your Marketing Strategy to Deliver Value to Audiences.”)

  • Analyses of high-level business topics (e.g., “How AI is Transforming How People Work.”)

  • Analyses of business management topics (e.g., “Remote Work is Here to Stay. Here’s How to Get the Most from It.”)

  • Articles about high-value content (e.g., “Why Research-Based Reports Should Be Your Go-To Marketing Tactic.”)

  • Articles about high-level content strategy (e.g., “SEO Has Changed. Why Haven’t SEO Companies?”)

What We Are Not Interested in Publishing

rand&rand will only accept content we deem appropriate for our target audience.

We provide services to B2B businesses. Our audience consists of marketing leaders and high-level decision-makers, such as directors, vice presidents, and C-suite executives.

We are not interested in publishing the following types of content:

  • Articles for small business owners and entrepreneurs (e.g., “How to Start a Small Business.”)

  • Articles for businesses that sell products to consumers (B2C) (e.g., “5 Strategies for Selling Kitchenware.”)

  • Articles for consumers (e.g., “How to Save On Your Mortgage,” “The Best Laptops to Buy This Year.”)

  • Low-level “how-to” marketing guides (e.g., “How to Improve Your Emails to Get More Opens and Clicks,” “7 Social Media Marketing Hacks You Need to Know.”)

  • Product announcements or reviews.

  • Promotional materials or advertisements.

  • Essays, journals, political commentary, or any other writing not applicable to our business or our audience.

  • Poorly-written content that requires too much work to revise. This includes content that contains too many spelling or grammatical errors, lack of structure, incorrect sentence usage, or an abundance of “fluff.” “Fluff” refers to any content that is clearly used to pad word count and does not add value for the reader.

  • Content that is written entirely by artificial intelligence (AI). We support the use of AI as a supplement to your writing, but we do not support the use of AI as a means for generating unedited content for submission. You may use AI as a starting point to generate content, but we expect you to edit, revise, augment, and add to the AI’s product before submission.

  • Content that is written in languages other than American or British English.

For Reference

The following are good examples of the types of articles and blog posts we’d like to publish. Please use these as a reference when considering what topics to submit to us.

 Thank you for your interest in publishing on our website!